Joanne Cole Communications
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PR Approach  •  Services  •  PR KickStart®  •  Successes  •  Joanne Cole

PR KickStart® (customized for each client) is an affordable package for those who want to do their own PR. Everything is set up for you; all you do is keep the ball rolling. Our differential is you work directly with PR agency owner Joanne Cole, award-winning publicist tapped by as their first PR Columnist. Known for her ability to enhance visibility, sculpt public perception and affect change, for 30 years Joanne has consistently delivered top-tier media placements for individual, corporate, and non-profit clients


  • Questionnaire to determine needs
  • One-hour phone consult
  • PR Plan: Creative Ideas and Strategy
  • Two PR pieces. Press Release, Backgrounder, Fact Sheet or Pitch Letter
  • Half-hour creative session with former ABC-TV publicist-writer Joanne Cole creator of the popular Hanukkah Hotline (1-800-Go-Latke)
  • Targeted Pitch List: 25 outlet names
  • Half-hour phone Q&A
  • Deliverables Supplied Electronically
Fee $3,800

  • Plan A plus Media List of 75 Targeted Journalists: Outlet; contact name; title; e-mail; phone; fax; address; beat; topics of interest; lead times; preferred method of contact
Fee $5,800